Simon Bailie - Business In The Community

CEO, Digital DNA

Simon is the CEO of Digital DNA, a leading media, publishing, and events company within the fast-growing tech industry. He is a highly experienced and innovative company executive with a passion for innovation, technology and leadership. Over the past 20 years, Simon has worked across multiple industries and specialises in sales & commercial leadership, developing high impact marketing strategies, organisational redevelopment and developing strategic growth initiatives. Under Simon’s leadership and vision, Digital DNA has developed a reputation for creating unique online and offline events that support the growth of the tech sector and promotes innovation through collaboration. Simon is also responsible for the growth of the media and publishing arm of Digital DNA which continues to promote and showcase the stories from within the local tech industry as well as providing commentary on global tech trends. Simon is a regular commentator and writer on the opportunity’s technology can unlock, focusing on megatrends that will impact society and the challenges and threats new technology creates. He also hosts regular roundtables, panel discussions and fireside chats with founders and tech leaders.

Away from Digital DNA, Simon advises and consults start-ups and organisations on growth strategies, including strategic sales & marketing, acquisition strategies, new market entry, M&A opportunities, company culture and corporate governance. He also maintains a strong network throughout the public and private sector, including media outlets, policy makers, the investment community and business leaders from many high growth companies. He is also a board member and current Chairman of The Fintech Corridor, a cross border cluster of Fintech companies that promote the benefits of the region.

Simon is also passionate about inspiring the next generation of entrepreneurs and young people and is involved with several youth development initiatives that mentor young people and expose them to new opportunities within the business world and the digital and technology economy.

Judge in the Responsible Digital Innovation Award category of the Responsible Business Awards. Find out more at