Staff at Re-Gen wear it pink for Breast Cancer awareness

Friday 23rd October saw Re-Gen Waste Ltd brighten up its wardrobe as staff wore pink to raise money in aid of breast cancer research.

Swapping the suits for something a bit pinker on Friday 23rd October Re-Gen held a coffee morning in effort to raise money for the wear it pink campaign.

The UK’s biggest and pinkest fundraiser calls for supporters to ditch the day to day dress and pull on the pink to raise money for Breast Cancer Now’s life-saving breast cancer research.

Noel O’Hare, Marketing Co-Ordinator said “Everyone couldn’t wait to get involved and wear something pink this year. It’s a great opportunity for us to leave the usual office attire at home and get involved in something fun, and really worthwhile. I’m really impressed by the staff moral when it comes to doing something for charity; everyone turns up pulls out all of the stops. This year we had loads of baked treats; Cupcakes, Buns, Trifles, Cheesecake and Brownies, you name it we had everything! We are delighted to announce we raised a total of £511.69 on Friday 23rd, beating last year’s fundraising total of over £300.

Now in its 14th year, wear it pink raises over £2 million every year for world-class breast cancer research.

Ellie Adam, Senior Fundraising Products Manager at Breast Cancer Now, said “wear it pink was back again this year and it was bigger and pinker than ever! We are so pleased to have Re-Gen take part for a second year this year. Each year we’re amazed by the number of people who not only wear it pink for the day but who go all out to help us raise awareness of breast cancer. We’re really grateful to every single person who takes part and donates. It’s really inspiring to see so many people having a good time raising money for life-saving breast cancer research.””

There’s still time to take part in wear it pink on Friday 23rd October! Sign up at to show your support and be a part of the UK’s biggest pink fundraiser.