Help your employees save money, reduce stress, be active and more productive. Ahead of Bus + Train Week (4 – 10 June 2018), Translink is calling on organisations across Northern Ireland to encourage their employees to leave the car at home and give the bus and train a go for the work commute.
Bus + Train Week celebrates the many advantages of using public transport and offers Translink customers heavily discounted fares and attractive partner offers. It shines a spotlight on the vital role public transport plays in the success of Northern Ireland supporting economic growth and social inclusion while delivering energy efficiency and ‘low carbon’ mobility.
Last year’s Bus + Train Week was a great success resulting in over 250,000 additional passenger journeys on board public transport in Northern Ireland.
What’s the Corporate Challenge all about?
Translink pioneered the Challenge to engage the corporate community and encourage commuters to try the bus or train for their daily journey to work. Supported by BITC, CBI, IOD, and the NI Chamber of Commerce and Industry, more than 60 companies in Northern Ireland took part in last year’s Challenge.
Speaking about the initiative, Translink Group Chief Executive Chris Conway says:
“We all have a responsibility to ease traffic congestion, promote a healthier lifestyle and care for the environment; the Corporate Challenge is a great opportunity to showcase what your organisation is doing when it comes to CSR and sustainability.
“Translink is firmly focused on transforming public transport, making it Your First Choice for Travel in Northern Ireland. We’re asking the local business sector to encourage their employees to take public transport, even just one day a week.
“This will help them save money, reduce stress, enjoy a healthier travel routine, relax or be more productive on board services and reduce their environmental impact.”
What’s in it for me?
Using public transport offers many benefits for your business, employees and the wider community including:
- Environmental Benefits – Traffic and congestion impacts air quality, noise pollution and climate change. Switching to public transport helps alleviate some of these pressures.
- More ‘Me’ Time – Whether it’s reading a book or catching up on work emails, getting out from behind the wheel and on board public transport lets commuters have a productive daily commute, allowing them to plan ahead.
- Health Benefits – With everyday physical activity essential both to maintain a healthy weight and reduce stress, organisations will empower employees to take responsibility for their own wellbeing by using public transport as a form of ‘active travel’.
Translink will provide participating organisations with an information pack containing tools to roll out the Corporate Challenge and make your Bus + Train Week celebration a success! Organisations that demonstrate their support for public transport during the Corporate Challenge will be officially recognised by Translink and incorporated into positive publicity opportunities.
How do I sign up?
Getting involved is easy! Visit www.translink.co.uk/busandtrainweek/ to sign-up your organisation or find out more. You can also call the Bus + Train Week Team on tel. (028) 9089 9455 or email firstname.lastname@example.org